Lifewit 24L (30-Can) Soft Cooler Backpack with Hard Liner, Large Insulated Picnic Lunch Backpack Soft-Sided Cooling Bag for Camping/BBQ/Family Outdoor Activities (Black)


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For Picnic

Carry all your favorite food and drinks to outdoor trips and picnics easily with this cooler backpack.

For Camping

Make your camping trips worthwhile by carrying all your food and snacks without worrying about leaving anything behind.

For Hiking

Hiking trips are long and tiring. Stay dehydrated and full by carrying all your cold drinks and food.

11037137125
Volume 24L (30-Can) 26L (34-Can) 15L (24-Can) 23L (32-Can) 30L (50-Can)
Dimensions 31 x 21.5 x 37 cm 32 x 25 x 40 cm 24 x 15.5 x 24.5 cm 38 x 22 x 28 cm 40.5 x 26.5 x 31 cm
Color Grey/Black Grey Grey/Black Grey/Black Grey
Insulated ✓ ✓ ✓ ✓ ✓
Leakproof Interior ✓ ✓ ✓ ✓ ✓
Carry Style 1 Padded Handle & 2 Adjustable Shoulder Straps 2 Adjustable Shoulder Straps 2 Padded Handles & 1 Adjustable Shoulder Strap 2 Padded Handles & 1 Adjustable Shoulder Strap 2 Padded Handles & 1 Adjustable Shoulder Strapp


Dimensions: 30.99 x 21.49 x 37.01 cm; 557.92 Grams
Model: YOLF230046
Part: 46
Manufacture: Lifewit
Dimensions: 30.99 x 21.49 x 37.01 cm; 557.92 Grams

104 Responses

  1. TheStylePlaylist says:

     United Kingdom

    Bought this to take on walks with my partner. It can comfortably hold enough food and drink for the 2 of us. The bag itself is comfortable to wear and is holding up well so far, seems to be good quality bag. Would recommend

  2. Anonymous says:

     United Kingdom

    Golden Review Award: 2 From Our UsersReally like this cooler bag. Opted for the rucksack version and glad I did, really easy to transport especially as it’s quite large so would be heavy when full of drinks! Not so heavy when just food in there but kept everything cold with some ice packs for a full day at the beach. The pocked at the front is insulated to which I didn’t expect. Definitely waterproof as spilled a capisun in there and easily wiped out!

  3. Anonymous says:

     United Kingdom

    Golden Review Award: 3 From Our UsersGreat bag for family days out. Sits on my back with no problems. The straps are comfy to wear for a long time. A much better bag than a single strap over your shoulder.

  4. Anonymous says:

     United Kingdom

    Stylish bag, perfect for men or women a great buy!

  5. Amanda Walker says:

     United Kingdom

    Great kept my drinks cold all day when I used from freezer blocks. Great value for money!

  6. ValentiBlundell says:

     United Kingdom

    Great for picnics with the family. Well made and sturdy, easy to clea

  7. sweet-komal says:

     United Kingdom

    Brilliant cool backpack. I bought it for my husband’s lunch box and water bottles. Nice and lightweight, roomy and folds neatly for storage when not in use. Straps are padded so comfortable to use when rambling too.

  8. Maryann Tomovich Jacobsen MS RD says:

     United Kingdom

    Great product held 10 cans lager and 2 bottles of wine with a large bag of ice poured in the bottom

  9. Anonymous says:

     United Kingdom

    Great light weight bag.

    My only criticism is that the base of the bag is very solid. So this can cause some discomfort in my lower back when the bag is full.

  10. Anthony McGlynn says:

     United Kingdom

    This item dos what it says on the tin, great item great price

  11. siteanunturi says:

     United Kingdom

    It does what it says on the box. Very easy to walk around with you.

  12. Miles Brignall and nRebecca Smithers says:

     United Kingdom

    I can pack lots of stuff into this bag and carry it on me. However, the straps are cheap and uncomfortable, so I bought covers for them (also cheap and useless). The hard bottom hits your back when you walk. There are several design flaws in this bag but then it was cheap. You get what you pay for.

  13. Anonymous says:

     United Kingdom

    Really pleased, very comfortable using as a rucksack..lots if space

  14. Anonymous says:

     United Kingdom

    We got this to take on holiday for food and drinks at the beach. We needed a hands free cool bag with all the kid admin we need to take too. It’s a really good size and you can fit loads in, good solid zips and is sturdy! Love it!

  15. Anonymous says:

     United Kingdom

    This bag is great. Stylish, lightweight and easy to pack and clean.

  16. Anonymous says:

     United Kingdom

    Love this bag .
    Used it on the beach during the heatwave this summer and it was sturdy , spacious and kept everything so nice and cool.
    Stored beers , sandwiches , fruit , bottles of water . It held loads .
    (I added some cold blocks and bags of ice at the bottom )

  17. Anonymous says:

     United Kingdom

    Spacious bag, managed to get lots in. Drinks stayed cold all day/evening. Comfortable shoulder straps.
    Only issue is it digs in the bottom of your back a bit. Not the end of the world for me as I’m only using it for picnics etc. longer walks with it would be uncomfortable as it would rub/dug in.

  18. GeorginFields says:

     United Kingdom

    Great bag for a picnic or the beach. Keeps things cool with ice packs inside. comfy to carry as long as ots not over loaded.

  19. Anonymous says:

     United Kingdom

    Light and fits comfortably over the Shoulder. With its insulative material surrounding the innerside of the basket, Kept my water bottles and drinks pretty cool with aid of the Ice Packets. The product worked well as advertised!

  20. MarcoCaron says:

     United Kingdom

    Use this cooler bag everyday for work.Does the job well keeping my luch cool and is a well made product.Would recommend.

  21. HwaBrimaejm says:

     United Kingdom

    Absolutely great bit of kit. Bought to use for a day at the zoo. Nice and light and comfortable . Perfect for what we needed it for. 10/10

  22. Anonymous says:

     United Kingdom

    Will fit 17 440ml cans, but what I think is amazing is the inside is waterproof so when the ice cubes melt the ICE COLD water stays in the bag so ice cold ciders all day and longer.

    LOVE IT

  23. Dannie3851 says:

     United Kingdom

    Great to use for concerts leaving hands free big enough for full day ou

  24. Anonymous says:

     United Kingdom

    So far I love this bag, not had it long though.

  25. Anonymous says:

     United Kingdom

    Good space, things stayed cool. When full of cans, very uncomfortable to carry. Fine for a picnic.

  26. Anonymous says:

     United Kingdom

    This is great, a nice size for picnics and feel comfortable but sturdy.

  27. Anonymous says:

     United Kingdom

    Works a treat don’t need freezer blocks if you are putting stuff that’s already cold stays cold

  28. Anonymous says:

     United Kingdom

    Product was excellent and keeping my Lunch cool from 6 am till 6pm in over 30 degree of heat and left in direct sunlight or in van all day and when I got home it was still cold!
    I did use the product with 3x ice packs.

    It isn’t the most comfortable thing when wearing it on your back but overall it’s a really good cool bag

  29. Anonymous says:

     United Kingdom

    Excellent 10/10
    Great cool bag and work bag
    Idea for days out aswell
    Good strong bag .

  30. Chokelate says:

     United Kingdom

    We needed a bag to keep the beer cool at the F1. This bag did the job the only downside is the bottom of the bag really sticks into your back and there is no getting round it. Good for keeping stuff cool but uncomfortable.

  31. mtbgreg1 says:

     United Kingdom

    I found this insulated cooler bag to be light, with shoulder straps. It holds plenty for an all day outing or trip to the store with other stops! Love it!!

  32. Rock Em says:

     United Kingdom

    Great cool bag. Have used it several times already. Keeps items chilled all day.

  33. Anonymous says:

     United Kingdom

    Great bag but as others say it dies have a hard bottom so could dig into your back if carrying long distances.

  34. Chassid44C says:

     United Kingdom

    Perfect for day trips! Exactly what I was looking for. It sits comfortably on your back instead of one shoulder which my previous bad did and was causing abit of strain and neck pain at the end of a long day trip, kept all our food and drinks cool throughout the days and you won’t of room for lunch boxes and drinks aswell as a picnic mat and spare clothes!
    Brilliant quality really sturdy and keeps its shape, overall perfect for what I needed, would definitely recommend and buy again in the future

  35. Anonymous says:

     United Kingdom

    Always hard to gauge the quality of this type of product. This item is spot on you can 100% trust the spec. and other reviews. Glad I bought it.

  36. Sam Hill says:

     United Kingdom

    This is the perfect bag for a day trip fully insulated really spacious and folds flat too it’s brillia

  37. BYLMonicarbi says:

     United Kingdom

    Perfect,just what I ordered ..this product doesn’t disappoint on any way

  38. AidenPulleine says:

     United Kingdom

    We like going out on picnics. This bag was perfect for our family days out and holds a fair Amount of food. I’m thinking of getting another one so we can have a “keep warm”and a” keep cool” bag.

  39. Anonymous says:

     United Kingdom

    Super useful product, very good build quality and design. I’ve used this more than I thought I would and a lot of people have asked where I had bought it from. Money well spent, just buy it.

  40. MosesGXZwcnb says:

     United Kingdom

    Works well enough but I’m yet to find a strap length that prevent the rigid edge digging into my lower back

  41. Stephanie67B says:

     United Kingdom

    This rucksack is very good indeed. It is spacious on the inside and has got an insulated pocket too. We used it to take our lunch with us for a day out and could get all our stuff in comfortably. We also put 2 ice blocks inside to keep it all cool which it did. The rucksack is sturdy and lightweight and I think value for money and will get lots of use.

  42. Anonymous says:

     United Kingdom

    Bought this for my son. A walking,boating,hiking guy. He loves it.

  43. CorinneMoralez says:

     United Kingdom

    This bag was bought to take to the Hundred Cricket at Old Trafford, to feed my grandchildren. It served the purpose well in terms of having room for plenty of all we needed and was convenient to be able to put on my back. However it was not very comfortable to carry for any distance as it rubbed where it was solid at the bottom.

  44. Paul Vale says:

     United Kingdom

    Brought just to use a few times going to the beach and keeping the drinks cool . Worked brilliantly for hours . Plenty of space inside and has handy outside pocket for smaller items such as keys or phone . Great value buy

  45. Anonymous says:

     United Kingdom

    I needed a cool bag that was a backpack style, and settled on this one.
    So far it hasn’t disappointed. It works as well as any cool bag I’ve ever had (obviously the use of icepacks etc helps) its comfy to wear and feels very durable.
    The additional wee pockets are very handy too.

  46. Anonymous says:

     United Kingdom

    This bag is lightweight, very well made and handles a respectable amount of picnic. The leak proof liner is a great feature.

  47. Anonymous says:

     United Kingdom

    I love this bag, bought for the picnic on the beach/parks. Very comfy to carry on your back, sturdy to keep things and lightweight.

  48. Anonymous says:

     United Kingdom

    Great camper bag and keeps food/drink cool.
    Even kids can carry i

  49. mesamisser says:

     United Kingdom

    I’ve been using this backpack for about 4 months now. It’s strong and can hold lots of weight – enough for a picnic for a family of 4.

  50. HenrietWaldrop says:

     United Kingdom

    Purchased for day trips to hold a picnic for 5 people. It more than exceeded my expectations, was able to fit everything I needed in it comfortably, was easy to carry and kept all contents perfectly until needed. Would highly recommend.

  51. KaleyShealy says:

     United Kingdom

    I’ve used this twice now for long days out and it’s great. Keeps everything cool inside with its lining and has plenty of pockets for those extra bits. Comfortable to wear and looks smart.

  52. AvisRutledge says:

     United Kingdom

    This is the best thing I’ve brought for a picnic – ever! I can fit so many things in there and after adding a couple of small ice blocks the food had kept cold all day. Having it as a rucksack just made walking around so much easier rather than carrying round a large cooler box/bag! I also use it for long car journeys with the kids as I can keep snacks cool without things going warm/melting!
    It’s super lightweight and really comfy to carry on your shoulders, even when completely full!

  53. Anonymous says:

     United Kingdom

    Really like this bag. Can fit plenty inside ane looks nice

  54. Anonymous says:

     United Kingdom

    This item is perfect for a picnic or to carry cold drinks.

  55. Sarah Szczypinski says:

     United Kingdom

    Ordered in the morning arrived the same evening at no extra cost. Great start. Planned on using it with ice blocks, but couldn’t find them so used a fist full of frozen peas in a plastic bag and cold 1.5L of lemon squash from the fridge. By the time we ate our lunch around 1pm, on one of the hottest days of the year so far, the drink was still cold, the chocolate biscuits showed no sign of melting and were fine, and our salad was still as fresh as when I’d put it in! Fantastic. Wide straps meant it was very comfortable and I’d not noticed carrying it despite the weight of the picnic, the drinks bottle, a mini first aid kit, suntan lotion, cutlery etc.

  56. Anonymous says:

     United Kingdom

    Haven’t come to use this yet. But it’s a good size better than expected. Already filled it with what you’d expect to put in it and there is still plenty of room. Only down side is that bit can be a little uncomfortable at the back at the bottom against your back but I think that’s just because it’s new and not worn in yet.

  57. DenishaMannino says:

     United Kingdom

    Love it. Well made for the money. Well insulated and sturdy. Perfect size for our family of 4 too.

  58. CarloENKnfnj says:

     United Kingdom

    My husband will be using the bag to take his packed lunch out while birding

  59. Anonymous says:

     United Kingdom

    This bag is a great size for a picnic for two people, holds 2 full size bottles along with food and snacks. It has handy pockets in the right places, the one inside the lid of the bag worked especially well when leaning against the seat in front of us to hold the stemless double wall metal champagne flutes with lids and straws that I also bought.
    The only significant downside is that the base of bag is hard and flat and when the backpack is fully loaded this very quickly digs into your lower back and rubs as you walk. Even later in the day when the bag is empty and lighter, the bag has by then rubbed sufficiently and is really uncomfortable. I probably walked about 10km over the course of the day out and the bag was not ideal, the following day my spine was tender where the bag had rubbed. It’s a shame as it’s a great bad as long as you don’t have to walk too far with it.

  60. JannaACJcets says:

     United Kingdom

    Build quality is good, storage capacity is decent (for it’s small size). Using it to deliver food on a motorbike and it does the job, keeps the food warm for a long time.

  61. TamelaBurt says:

     United Kingdom

    I got as bay for my mobility scooter. On the back of the seat. To carry my shopping. It fits great. Looks great. I haven’t filled with shopping yet. But it seems reasonable.

  62. Anonymous says:

     United Kingdom

    Great value

    Not amazing back pading, so cans of drink will poke your back

  63. Anonymous says:

     United Kingdom

    It’s a lot more square than I imagined and it looks in the pic. It would have been perfect if it had a a little cushion for the pack part to make it comfortable and that would be my only criticism. I have a bag of ice in the bag and it didn’t leak at all. All the water stayed inside the bag. Go a size up if you want to carry a meal for Two plus a large bottle as I struggled a little for space for my picnic for two.

  64. Jessica Dolcourt says:

     United Kingdom

    A very sturdy well made cool bag with a very supportive base, the extra pockets are a bonus. Plenty of space inside. Very happy.

  65. Anonymous says:

     United Kingdom

    Sturdy back pack, for hands free carry and keeping drinks and food cool.

  66. Anonymous says:

     United Kingdom

    Bought for me an hubby as just us at home now great bag for two possibly 3 worked well nice feel an great to go on your back.

  67. Anonymous says:

     United Kingdom

    The bag itself is great, insulated well and can hold a good size picnic. However, starts hurting after a while. Especially with cycling where it hammers into your back.

  68. Anonymous says:

     United Kingdom

    Absolutely brilliant. It is so comfortable to wear. I do suffer with shoulder pain and wanted something that would distribute evenly. Very sturdy too. You can fill it up without the fear of straps breaking under the strai

  69. MaricelG61 says:

     United Kingdom

    Very good product! Got fed up with trying to carry a heavy, uncomfortable cool box down to the beach so purchased this item, so much easier, especially when all the booze has been consumed!!!

  70. SummerConnal says:

     United Kingdom

    Love this rucksack. Perfect for when my partner and I want to picnic at a park… it’s got a stylish design and you can fit quite a good amount of bottles/cans/containers in there. It does keep everything fresh and cold on its own, but we usually throw in some ice as well to make it last even longer. It’s completely waterproof and has got lots of pockets/compartments for you to make the most out of its storing capabilities.

  71. Anonymous says:

     United Kingdom

    Excellent value for money, this is not an extreme sports backpack, so it’s not meant to be treated roughly, but as a casual cooler to bring with friends it’s excellent. Fits a lot of stuff in it and keeps it cold all day.

  72. Paula Beaton says:

     United Kingdom

    Great item, good appearance and perfectly made for beers. Not sure how good it is or isn’t at keeping them cool, but it will beat a standard backpack anyway

  73. LorrieFurey says:

     United Kingdom

    It’s brilliant for keeping the beers cold. What I do is put a couple of small bottles of water in the freezer, stick them in with the beers, and they’re still cold 24 hours later, even in a house.

    I’ve only kept hot food in it for half an hour or so, but it was an awful lot better than having in cardboard.

  74. Anonymous says:

     United Kingdom

    Brought this cause the other one we have got wheels and not very good whilst using on a beach

  75. Anonymous says:

     United Kingdom

    Fabulous cooling backpack. Good size. Great thick material. Lovely colour. Ordered Easter Sunday night and it was delivered the next day. Amazing service!

  76. superficialgirl says:

     United Kingdom

    This is well made and will serve most users purposes. However it doesn’t have a hard liner to it in any sense. It can be collapsed/folded, which has it’s uses but it is not imbued with any kind of rigidity as one might have imagined from the description. Useful that it can be carried like a backpack though.

  77. LeanneChiaramon says:

     United Kingdom

    Great value, great style and just what I wanted.. Super speedy delivery

  78. DanAffleck says:

     United Kingdom

    The bag is made with good materials, waterproof and keep the food warm and safe while I deliver an order.

  79. sherrell says:

     United Kingdom 🇬🇧

    Excellent bag, sturdy and well made, definitely recommend this produc

  80. Jacob Roach says:

     United Kingdom

    keep the foid warm and it is really water proof, technically i filled it with water and it was fine

  81. Validee says:

     United Kingdom

    Golden Review Award: 8 From Our UsersWas pleased with this when it arrived. Seems sturdy construction, and all the seams look great. As someone else commented the lining is not attached to the outer fabric at the base which you may see as a negative but I figure may make it easier to clean, as you could effectively pull the lining inside-out to wash it. I bought it as an underneath wheelchair bag which works brilliantly, slung from the backpack straps 🙂

  82. Bangshowbiz says:

     United Kingdom

    Keep drink cooler . The material under arms sting when the backpack is heavy ( full ) in hottest days

  83. Anonymous says:

     United Kingdom

    This was just the job on our recent holiday. Holds enough food for a picnic for 4, keeps everything cold, and is comfortable to carry.

  84. Anonymous says:

     United Kingdom

    Golden Review Award: 3 From Our UsersWe bought this to take on holiday – we didn’t want to have to carry a heavy or awkward box – and this, along with three flat cold packs (not included) around the inside, turned out to be a good compromise. It’s lightweight and easy to carry – and holds enough for two of us for a good sized picnic, including bottles of milk and wine as well as sandwiches and other bits and pieces.

  85. Anonymous says:

     United Kingdom 🇬🇧

    Well made, padded straps, lightweight, keeps food cold with ice packs (not included)

  86. Oliver Amnuayphol says:

     United Kingdom 🇬🇧

    Excellent great size and keeps food cold for a long time wish I bought it years ago

  87. Health Research Policy and Systems says:

     United Kingdom 🇬🇧

    Keeps food/drink cool with a few ice packs and very comfortable to carry. Would highly recommend.

  88. Anonymous says:

     United Kingdom

    We have used quite a few times now with no problems. Easy to keep clean and keeps all our food and drink cold (especially when we put an ice pack inside as well). Much better than conventional cool bags as its a backpack and gives us more freedom with where we picnic. Comfy to wear (even when cycling) but be warned, will give you massive sweat patches if its hot.

  89. Anonymous says:

     United Kingdom

    Was predicted to arrive after 7th as not in stock until 3rd but went ahead and ordered anyway as was in no rush! However received an email on the 1st to say it would be arriving early and arrived on the 2nd! Over the moon with delivery time, really good bag, sturdy with plenty of space!

  90. Maggie says:

     United Kingdom

    Great product . Looks way more expensive than it was. Delivery was prompt and efficient. Great backpack for hiking picnic. Straps comfortable even after walking for two hours

  91. Anonymous says:

     United Kingdom 🇬🇧

    Good built quality. Strong fabric and good lasting ice retention. Perfect for our adventures in nature. Highly recommended.

  92. Anonymous says:

     United Kingdom 🇬🇧

    Good strong bag, a lot of space to take a full day’s food for work or day ou

  93. Anonymous says:

     United Kingdom

    Nice bag for small picnics/days out perfect for our family of 4. Lined inside and waterproof and has a compartment for ice blocks to keep the bag cool in summer. Smart appearance too.

  94. Anonymous says:

     United Kingdom

    Well worth the money. A Christmas gift for a couple who like to travel and take their own food and drink with them to the beach. Really happy with the quality of the cooler and I believe its now on its first holiday serving its purpose.

  95. Anonymous says:

     United Kingdom

    Golden Review Award: 7 From Our UsersPerfectly as described will be using this bag to deliver food for ubereats

  96. Xza Louise says:

     United Kingdom 🇬🇧

    Only used for 10 days, so I can’t say much about durability, but it does feel sturdy and well made. The inner side can be flipped outside making it easy to clean. It’s also comfortable.

  97. Anonymous says:

     United Kingdom

    I bought this as I needed a backpack cooler on prime for next day. It arrived on time and it is nicer than I expected. You can easily fit lunch for 4 people in it. The shape is modern and it seems to keep things cool for long enough.

  98. Anonymous says:

     United Kingdom

    Golden Review Award: 6 From Our UsersThis back pack cooler is very robust but lightweight. We have used it so many times in the weeks we’ve had it! We pop a couple of freezer gel packs in and the food stays cool for 5-6 hours. So far it has provided several picnics on a beach holiday, a picnic in the park, provisions at a cricket match and cold drinks at a BBQ.
    Well worth purchasing and some much easier to carry around than the solid plastic ones. Very easy to clean too.

  99. BrandiWalters says:

     United Kingdom

    Golden Review Award: 7 From Our UsersTraditionally as a group, we have carried Picnic style col boxes full of beer to events.

    This is a far more convenient and comfortable way to transport the same, if not more beer.

    Its a solid backpack with decent padding on the straps and the back.

    It does what it needs to as far as colling, and we challenged the Volume promoted on here. It can definitely fit more than they say and still be comfortable.

  100. Anonymous says:

     United Kingdom

    Golden Review Award: 2 From Our UsersPerfect size to carry a family picnic and excellent for use in the theme parks, the reason for the purchase. Popped in a couple of frozen bottles of water and everything was keep cool.
    The only downside is the inside corner tore after 2 weeks of use