COLOR WOW Raise The Root, 150 ml
COLOR WOW Raise The Root, 150 ml
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| Best for | Long-lasting volume + luxe, glossy texture | Adding mass to skinny, fine strands | Creating sky- high lift + volume at the roots | Adding instant sexy texture + volume | Filling in sparse areas, bald spots or receding hairlines for thicker appearance |
| Benefits | – Adds body + “guts + grab” texture that’s never stiff or sticky – Non-drying, non-dulling (made without alcohols, salts or drying resins) – Fortified with strand- strengthening Bamboo – Can be heat styled or air dried – Heat protection | – Thickening treatment – Super-charged heat protectant for a safer blow dry – Weightless carb-based complex (cellulose, starch, oat bran) won’t flatten fine hair – Instantly transforms quality of hair for a thicker, smoother, shinier finish | – Long-lasting lift, body + fullness – Flexible, “spring”-like formula is never stiff, sticky or brittle – Won’t yellow or darken hair – Works on damp or dry hair – Heat protection | – Unique moisturizers so hair never looks chalky or dried out – Won’t glue strands together when heat styling – Won’t dull or darken hair – Long-lasting style memory – Heat protection | – Transfer-proof; won’t run, smudge or fade until shampooed out (you can even swim in it!) – No mess, just press with precision application brush – Also great for covering greys + dark roots + extending highlights |
| Heat Protection | 2 kinds of heat protection | 3 kinds of heat protection | 3 kinds of heat protection | 2 kinds of heat protection | |
| Hair | Fine, thin | Fine, thin | Fine, thin, flat | Fine, thin | Fine, thinning |
Wow as in the name. Softness on blow dry and brilliant lift for fine hair. Hairdresser used it on me and was amazed at the lift. Pleasant smell too. Highly recommend.
It’s like Viagra for hair – gets up andstaysup!
In all seriousness, I have a pixie that’s 3″ long at the front, much shorter at the back with an undercut at the sides that I like to have sticking up all nice and spikey. I dry my hair by tipping my head upside down and pulling it into shape, using a wide tooth comb to really pull it up and out when it’s 99% dry. No matter what spray I’ve used before flops after a few hours. I don’t like using powders or hair spray etc as I don’t like the texture and they dull my silver hair.
This does none of that – my hair is shiny and soft and stays up. The next day, I find it can be reactivated with a quick whoosh of the hairdryer.
Now I’ve found this, there is no going back. Might even keep hubby happy as I might be able to get my hair a bit longer without the dreaded flop.
If you are wondering about the cost of this, buy it. You will not be disappointed.